Dynamic pricing platform Greenscreens.ai announced Tuesday it has closed a $5 million Series A investment led by existing investor Tiger Global Management as the company looks to focus on its “core market and continuing to elevate the strategic value of our solution,” Dawn Salvucci-Favier, Greenscreens.ai’s chief executive officer and chief product officer, told FreightWaves.
“In the second half of 2020 and throughout 2021 into early 2022, we saw historic high rates and constrained capacity, which made it super important for companies to be able to dynamically price according to real-time market dynamics to ensure that they were not losing money,” she explained.
“Today in a down market it remains incredibly important for companies to be able to remain competitive. The business is harder to win and having a dynamic pricing infrastructure allows companies to not only maximize their win rates, and win more of the opportunities they have to bid on, but also to ensure that they are winning more margin on the business they do win.”
Salvucci-Favier said a year ago Greenscreens.ai had eight customers taking advantage of its dynamic pricing infrastructure, and due to aggressive market swings, the company has added more than 60 customers, including companies like Yellow Logistics, U.S. Foods, Primo Logistics, Giltner Logistics and R2 Logistics.
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